It’s important to learn how to ask your home repair customer for a testimonial if you want to grow a sustainable customer base. When you can’t always rely on word-of-mouth referrals, testimonials come in handy for any self-promotion that you do.
In our previous posts geared toward service pros like yourself, we’ve touched upon how important testimonials are. Most homeowners will choose a contractor that has existing testimonials publicly viewable over another contractor that hasn’t been vetted by someone else.
When you know how to ask your home repair customer for a testimonial, you have the advantage of using these testimonials in both digital and print marketing materials.
You don’t need to get that fancy. It could be as simple as printing a brief, one-line testimonial on the back of your business card. If you do have a website, testimonials will give you the power to win business over your competitors.
Even if you don’t have your own website, Google Places is just as helpful in showing your credibility. If you ask a customer to leave a review and rating for your business on Google Places, it will showcase your skill and great customer service.
Continue reading to learn how to ask your home repair customer for a testimonial, rating or review. Then we’ll fill you in on a new website that helps reliable contractors gain more sustainable leads for free.
How to Ask Your Home Repair Customer for a Testimonial: Three Different Ways
Below are three different ways for how to ask your home repair customer for a testimonial. Choose the approach that suits you professionally and you’ll see how simple it is to gather lead-generating testimonials!
1. In Person at the End of a Job
If you want to know the most effective approach for how to ask your home repair customer for a testimonial, it’s on your last day when wrapping up the job with the customer on site. Face-to-face.
Bring a pen and notepad that’s sole purpose is to collect testimonials, and ask them if they’re satisfied with the work. If they say yes, thank them and ask if they would be willing to write a brief testimonial on your pad of paper.
The customer might even have a peek at other customers’ previous testimonials on the notepad. It might help inspire them to write a particularly glowing review of your work.
2. During a Follow-Up Phone Call
If the opportunity to ask your home repair customer for a testimonial doesn’t present itself while you’re on-site, you can always ask via phone. Since you’ll be following up with the customer anyway, why not ask them during a follow-up call?
You can send them your email address if they aren’t the type to verbalize a testimonial on the spot. Most folks won’t be able to, so expect that they will need to type it out for you via email. You can even let them know you’ll send them an email after the call so they already have an email from you waiting for their reply.
3. In a Follow-Up Email Survey
Another approach for how to ask your home repair customer for a testimonial is by making it a habit of emailing a very brief survey to your customers as you follow up with them.
If you ask them to indicate their satisfaction and write a break comment about what they liked or disliked, this is also an effective approach to gathering helpful feedback that can be used as a marketing tool.
How to Use Service.com to Gain More Customers
Now that you know how to ask your home repair customer for a testimonial in three different ways, we’re going to give you another tip to generate more sustainable leads.
At service.com, we provide residential contractors like you with free leads in your local area. We don’t sell leads to you or charge you to list your business. We simply allow you to enter your information on our site, and we categorize you by service type and zip code.
Then, when homeowners arrive on our site looking for a service repair professional, we will find the best match for them in their local area. This could be you!
We send the customer your way and then you only pay us a small success fee once the customer pays you. This is indicated on our website.
To get free leads for your business, sign up as a service.com pro for free on our website.
At service.com, we help facilitate easy customer communication, smooth projects, and online payments. We even will help bring your customer accounts current so that you get paid on time.
We vet all of our contractors, so customers know that you have a good track record.